by Jennifer Cox on July 29, 2010
If you have wondered if you should create a video for your website to help you market all the services you offer, great news! YouTube announced that they are now allowing videos up to 15 minutes long on their site!
Get more info HERE
With a video, you can start a conversation with potential customers about all the various ways you can meet their logo needs. Your video does not have to be fancy or expensive…. In fact, the more “real” it is, the higher the credibility of it according to recent data.
by admin on July 27, 2010
We just found out that the NNEP’s ad in the June issue of Stitches Magazine was recognized for its excellence!
According to Edwin Koehler, of Stitches Magazine, “Every June, Stitches magazine conducts an Ad Readership Study. The study is conducted by Readex which is the premier firm for magazine publishers. This year, your [Embroidery Mart] ad in the June issue was rated the highest among all other advertisers. Your score was 102 where the average for all other ads was a 94. Your ad scored very well in ‘information value’ as well as ‘believability.’”
NNEP Embroidery Mart 2010 Ad
The graphics for the ad were created by Sarah Sawaya of Sassafras Design Services in Stow, Ohio. Sarah has been designing the print materials for NNEP for 10+ years.
“We really like working with Sarah,” said Jennifer Cox, President, NNEP, “She always ‘gets’ what we are trying to do, and is able to create the right impression through her graphics.”
Embroidery Mart is a national trade show for embroidery and apparel decoration business owners. Embroidery Mart-SOUTH is Aug. 6-7, 2010 at the InterContinental Hotel near the Galleria in Houston, Texas. Embroidery Mart-EAST is Aug. 20-21, 2010 at the Nashville Convention Center in downtown Nashville.
If you own embroidery, screen printing, digital garment printing, laser engraving, sublimation, heat press, rhinestoning or chenille equipment, Embroidery Mart is for you!
If you are interested in starting a business in the apparel decorating and/or promotional products industries, attend Embroidery Mart to meet with the industry’s best suppliers and learn from these industry experts about these fascinating industries.
For details about these events, go to http://www.EmbroideryMart.com.
by Jennifer Cox on July 22, 2010
Thanks Jay!
Jay Fishman, of Wicked Stitch of the East, digitized the logos for Embroidery Mart-SOUTH and Embroidery Mart-EAST and they look awesome!
Download these free embroidery designs HERE!
We hope to see you at one of the Embroidery Mart Trade Shows…
Embroidery Mart-SOUTH
Aug. 6-7, 2010 in Houston, TX
InterContinental Hotel in the Galleria District
Embroidery Mart-EAST
Aug. 20-21 in Nashville, TN
Nashville Convention Center in downtown Nashville
If you are making money as an embroiderer and/or apparel decorator, or want to make money as an apparel decorator, this trade show is for you!
Embroidery Mart is a national trade show brought to you by the National Network of Embroidery Professionals (NNEP), the largest trade association for embroiderers and apparel decorators.
by Jennifer Cox on June 22, 2010
Fall 2010 color trends for Fashion
Embroiderers and apparel decorators need to be “ahead of the curve” when it comes to knowing what colors are going to be “in” for the coming season. Check out the color trends for Fall 2010, and share this information with your customers as they begin looking at their fall/winter orders.
When you know more than your competition, it positions you as the EXPERT and the uncontested “go to” source for all their embroidered and decorated apparel needs.
Click HERE to see the fashion colors for Fall 2010, according to Pantone, the “kings of color” worldwide.
NNEP is always on the lookout for information like this, to keep NNEP members up to speed with the latest information.
